24 and Up helps you build.

We are a venture studio serving as both an idea incubator and a co-founder, offering comprehensive resources to startups throughout the critical first 24 months and beyond.

Nine out of ten startups fail.

The journey from a promising idea to a viable product hinges on the make-or-break decisions of the first 24 months. We provide essential support to jump-start companies through those early stages, helping entrepreneurs to minimize the early missteps and execution risks that kill great ideas before they see the light of day.
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A 24 and Up project

What we do

Operational efficiency

We provide the operational backbone that enables startups to scale effectively. We help founders establish streamlined processes, analytics frameworks, and operational workflows that allow them to focus on growth.

Product-Market alignment

Our team works closely with founders to shape product strategy from the ground up. We dive into user research, product roadmapping, and iterative feedback to create products that solve real problems and meet market needs.

Brand & marketing

We guide startups in crafting strong brand identities and impactful marketing strategies. We help define key messages, identify target audiences, and establish channels that maximize reach and engagement.

Design & build

Our design and engineering team assists with product experience, architecture, and development to produce adaptable, future-ready solutions. With a strong technical foundation and user-centered design, the studio helps founders build products that attract both customers and investors.

Leadership development

We work with high-caliber CEOs embodying the vision and resilience to lead emerging companies. We offer continuous mentorship, helping CEOs develop the leadership skills and strategic insights necessary for long-term success.

Fundraising strategy

Our network and experience in the investment landscape give founders an edge in attracting capital. We support companies in creating compelling pitches, refining business models, and building investor relationships. We provide guidance throughout each funding stage to help secure the resources they need.
Our Companies
Revenue capacity planning and predictive analytics solution for Revenue Operations and Finance.
Agent management platform for building, analyzing, and supervising AI agents across the enterprise to deliver on organizational goals autonomously and effectively.
An AI-powered Product Marketing platform that helps companies identify and scale messaging that is most effective in driving revenue.
Visit Troupe ›
The first universal ID reusability and reputation network.
Visit Sesame ›